A business case is a document that defines your project and its goals. It helps you allocate resources, make provisions for unforeseen obstacles, and facilitate good decision making. Basic Components The basic components in a business case include a current and pro-forma balance sheet, an income statement, and a cash flow analysis.
Business Case Questions
A business case should answer some important questions about your proposed project: Why is the proposed solution needed, and what issues and opportunities does it address? What is the recommended solution to the issue or opportunity being addressed? What are the benefits of the proposed solution? What will happen to the business if the project is not undertaken? When will the solution be deployed? What human, financial, and time resources will be needed to deliver the solution?
Example - John HR Manager (I)
John is an HR manager for a large software company. He's been working on an initiative for an improved records-management plan for the company. John believes that there's a pressing need for the organization to meet its legal and business obligations by improving access to records and information.
The senior executives in John's company require a detailed justification of John's business proposal before they will consider it. John has never drawn up a business case before, and needs to know what elements to include in the document.
Business Case Elements (I)
A good business case must contain certain elements: background, executive summary, situational assessment and problem statement, project description and solution description.
Background
The background outlines the business problem or opportunity that exists. Executive summary The executive summary is a short summary of the entire business case. It is presented first, but is usually written last.
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